Successful nonprofits maximize their opportunities to receive donations. The more ways donors have to give, the more likely your supporters will be able to find a way to give that makes sense for them.
For some, donating their money or time makes the most sense. For others, it’s easier to contribute in a more unique way, like donating their unused vehicle or… their cryptocurrency.
Cryptocurrency (or crypto) is a digital currency that can be exchanged online (for goods or services) or traded in for its cash value. 16% of Americans have invested in, traded, or used cryptocurrency – and interest in it continues to grow.
Most nonprofits don’t have a system in place for accepting cryptocurrency donations. If you do, you’re given a distinct advantage.
When someone looking to donate their crypto goes online and searches “local charities that accept cryptocurrency” – don’t you want your nonprofit to be one of the few that pop up in the results?
The potential donor’s question of “Where should I give?” is narrowed way down… and your nonprofit could be the answer.
If you allow donors to donate cryptocurrency to your organization, they can give their entire intended amount.
Without this option, donors would need to sell their crypto for its cash value, pay a capital gains tax, then donate the remaining amount to you. This could mean a difference of hundreds or even thousands of dollars for your nonprofit.
This also means your donor can claim a larger tax deduction. It’s a win-win!
We get it… the idea of accepting cryptocurrency donations can be daunting. You get to a place where you understand what crypto is, only to realize you’re unsure of how to accept it from donors.
Luckily, reputable nonprofits like The Giving Block can handle this entire process for you – you just need to open an account (and let your donors know about it).
Through The Giving Block’s platform, donors can make a tax-deductible cryptocurrency donation to your organization. Then you decide whether you’d like to keep it in its current form or have it automatically converted into cash.
At the end of the day, deciding to accept this newer form of currency from donors is your organization’s choice. The question becomes: Given the immense financial potential, can you afford not to at least explore the idea?